Mobile App

Focus Cognitive Training for Apple Vision Pro

We developed the Focus cognitive training app end to end for Apple Vision Pro, transforming the team’s established performance training methods into an immersive spatial experience for athletes, students and high-performance professionals. The app includes five protocols designed to train focus, reaction time, decision-making and mental resilience, with results and performance tracked over time.

The project began after Focus founders Oliver Myers and Andrew Berridge experienced Apple Vision Pro and saw an opportunity to make the cognitive training used in elite sport more accessible. Over the following year, we translated their protocols into spatial interactions using eye and hand tracking. Users can complete exercises such as Response Inhibition, Working Memory and Multiple Object Tracking in immersive environments, then review detailed performance insights and trends.

Skateboard Configurator

Augmented reality will play a very important role in how customers interact with products. This AR skateboard configurator allows users to visualise possible designs in an engaging way. Tools such as this are just an example of how companies can utilise AR technology to connect to customers.

We have utilised artificial intelligence tools to assist in generating the designs on the Skateboards, using Midjourney and DALL-E. This allows us to experiment and iterate on designs, and give users the freedom to explore and choose options that best suits their style. Using AR in this way will be a huge part of how customers interact with products in the future, and we are excited to see how it improves the customer experience.